There are some ways to create links profile and one of these ways is natural promoting. There are some rules that will help you with the work:

* You need to use various anchor text. Use your key words, but change the anchor text more often. It is already well even if you have got several links “click here”.

* Place the links on similar pages. This is probably the most important. It is considered that links from such pages have more “weight” (not PR)

* Place the links in different parts of pages. Do not place all the links only in footers or in some other place. Allocate them between the top of the page and the middle of the text in navigation, in footer and so on.

* Place the links gradually. You shouldn’t place hundreds and thousands of links that lead to a new site at once. The number of links to a site depends on its quality, i.e. if a sites usually gets ten links a week do not place 100 links a day unexpectedly.

* Links must be on pages with different PR.

* Do not place a lot of links on sites with adult content, pharmaceutical and casino-sites. Such sites are famous with spam posting and wouldn’t be approved by Google.

* Link from different IP C-class. Google can see that.

* Place as on old checked sites as on new sites.

* With all the pluses you get, you shouldn’t have a lot of return links. Three way linking is a good alternative.

* You should never underestimate return links that lead to inner pages besides a home page. After their optimization, provide them with return links with different anchor text. For last time there are a lot of talks that such links have become very valuable after BigDaddy was updated.

* Do not abuse directories. Chosen directories such like ODP and Yahoo enjoy Google’s confidence unlike many other directories. Some specialists think that return links from 200 free common directories even can bring harm to your “profile” of links. They have to be more like an addition to the links you already have.

* “Age” of your return links is important too. It is considered that this factor plays an important role in the effect of “sandbox”. Try to provide yourself with constant links and place them for longer time period.

* If it is possible you should avoid marks that say that your links are paid, and also such words like a sponsor, advertiser, advertising. Google tracks such words and devalues the links.

Of course there are many more ways to create links, but the rules described above are the most effective. You should combine above stated methods fro getting links, but at the same time you should push from the existing “profile” of links.

Nowadays the web technologies are very popular. The Internet network is not only a place to entertain but also a spot to earn money. In spite of the reason, to be presented in the Internet one needs a site. And it is the time when the question how to plan a website arises. Those who are looking for info on how to build a website, should refer to the Internet itself. There are lots of tutorials on how to plan a website and related topics.

In any way, it wouldn’t be wise not to avail themselves of this chance provided to us by digital technologies. Google and other search engines, social networks and forums, blogs – all of them could help to find information on “website strategic plan” and similar topics.